Privacy Policy for Equinox Drives

At Equinox Drives, accessible from our online platform, one of our main priorities is the privacy of our visitors. This Privacy Policy document contains types of information that is collected and recorded by Equinox Drives and how we use it. We are committed to protecting your personal data and handling it responsibly, in accordance with the UK General Data Protection Regulation (UK GDPR) and other applicable data protection laws.

Information We Collect

We collect several different types of information for various purposes to provide and improve our service to you.

• Personal Data: While using our service, we may ask you to provide us with certain personally identifiable information that can be used to contact or identify you. This may include, but is not limited to:
  • Name (first and last)
  • Email address
  • Phone number
  • Physical address (for identification, billing, and delivery purposes)
  • Driving license details (for rental eligibility and insurance)
  • Payment information (credit card details, bank account information, etc.)
  • Passport details (for international clients or specific rental requirements)
• Usage Data: We may also collect information that your browser sends whenever you visit our site or when you access the service by or through a mobile device. This Usage Data may include information such as your computer's Internet Protocol address (e.g., IP address), browser type, browser version, the pages of our site that you visit, the time and date of your visit, the time spent on those pages, unique device identifiers and other diagnostic data.
• Booking Details: Information related to your BMW car rental bookings, seasonal adventure packages, corporate rentals, or long-term leases, including vehicle choice, rental dates, pick-up/drop-off locations, and special requests.

How We Use Your Information

Equinox Drives uses the collected data for various purposes:

• To provide and maintain our service, enabling you to browse, book, and manage luxury BMW car rentals.
• To process your rental bookings and transactions effectively.
• To manage your account, including verifying your identity and eligibility for rental services.
• To notify you about changes to our service, bookings, or policies.
• To allow you to participate in interactive features of our service when you choose to do so.
• To provide customer support and respond to your inquiries.
• To gather analysis or valuable information so that we can improve our service.
• To monitor the usage of our service and detect, prevent and address technical issues.
• To provide you with news, special offers, and general information about other goods, services, and events which we offer that are similar to those that you have already purchased or inquired about unless you have opted not to receive such information.
• To fulfil our legal and regulatory obligations, including insurance requirements.

Legal Basis for Processing Personal Data under UK GDPR

We process your personal data under the following legal bases:

• Performance of a Contract: The processing is necessary for the performance of a contract to which you are a party or in order to take steps at your request prior to entering into a contract (e.g., fulfilling your car rental bookings).
• Legal Obligation: The processing is necessary for compliance with a legal obligation to which we are subject (e.g., maintaining records for tax or regulatory purposes, providing details for insurance).
• Legitimate Interests: The processing is necessary for our legitimate interests (or those of a third party), provided your fundamental rights and freedoms do not override those interests (e.g., for direct marketing, improving our services, preventing fraud, maintaining the security of our platform).
• Consent: In certain instances, we may rely on your explicit consent for specific processing activities, which you can withdraw at any time.

Retention of Data

Equinox Drives will retain your Personal Data only for as long as is necessary for the purposes set out in this Privacy Policy. We will retain and use your Personal Data to the extent necessary to comply with our legal obligations (for example, if we are required to retain your data to comply with applicable laws), resolve disputes, and enforce our legal agreements and policies. We will also retain Usage Data for internal analysis purposes. Usage Data is generally retained for a shorter period, except when this data is used to strengthen the security or to improve the functionality of our service, or we are legally obligated to retain this data for longer periods.

Transfer of Data

Your information, including Personal Data, may be transferred to — and maintained on — computers located outside of your state, province, country or other governmental jurisdiction where the data protection laws may differ from those from your jurisdiction. If you are located outside the United Kingdom and choose to provide information to us, please note that we transfer the data, including Personal Data, to the United Kingdom and process it there. Equinox Drives will take all steps reasonably necessary to ensure that your data is treated securely and in accordance with this Privacy Policy and no transfer of your Personal Data will take place to an organization or a country unless there are adequate controls in place including the security of your data and other personal information.

Disclosure of Data

We may disclose your Personal Data in the good faith belief that such action is necessary to:

• Comply with a legal obligation.
• Protect and defend the rights or property of Equinox Drives.
• Prevent or investigate possible wrongdoing in connection with the service.
• Protect the personal safety of users of the service or the public.
• Protect against legal liability.
• To third-party service providers who assist us in operating our business (e.g., payment processors, insurance providers, IT support).

Security of Data

The security of your data is important to us, but remember that no method of transmission over the Internet, or method of electronic storage is 100% secure. While we strive to use commercially acceptable means to protect your Personal Data, we cannot guarantee its absolute security.

Your Data Protection Rights under UK GDPR

We would like to make sure you are fully aware of all of your data protection rights. Every user is entitled to the following:

• The right to access: You have the right to request copies of your personal data. We may charge you a small fee for this service.
• The right to rectification: You have the right to request that we correct any information you believe is inaccurate. You also have the right to request that we complete the information you believe is incomplete.
• The right to erasure: You have the right to request that we erase your personal data, under certain conditions.
• The right to restrict processing: You have the right to request that we restrict the processing of your personal data, under certain conditions.
• The right to object to processing: You have the right to object to our processing of your personal data, under certain conditions.
• The right to data portability: You have the right to request that we transfer the data that we have collected to another organization, or directly to you, under certain conditions.

If you make a request, we have one month to respond to you. If you would like to exercise any of these rights, please contact us.

Service Providers

We may employ third party companies and individuals to facilitate our service ("Service Providers"), to provide the service on our behalf, to perform service-related services or to assist us in analysing how our service is used. These third parties have access to your Personal Data only to perform these tasks on our behalf and are obligated not to disclose or use it for any other purpose.

Links to Other Sites

Our service may contain links to other sites that are not operated by us. If you click on a third-party link, you will be directed to that third party's site. We strongly advise you to review the Privacy Policy of every site you visit. We have no control over and assume no responsibility for the content, privacy policies or practices of any third-party sites or services.

Children's Privacy

Our service does not address anyone under the age of 18 ("Children"). We do not knowingly collect personally identifiable information from anyone under the age of 18. If you are a parent or guardian and you are aware that your Children has provided us with Personal Data, please contact us. If we become aware that we have collected Personal Data from children without verification of parental consent, we take steps to remove that information from our servers.

Changes to This Privacy Policy

We may update our Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page. You are advised to review this Privacy Policy periodically for any changes. Changes to this Privacy Policy are effective when they are posted on this page.

Contact Us

If you have any questions about this Privacy Policy, please contact us:

• By Address: unnamed road, Erskine, Scotland, PA4 9RE, UK